Tuesday, January 15, 2008

REVENGE OF THE SPAM HATERS

Background: Ralsky had become a multimillionaire through marketing spam on the Internet. How much spam? His company sent up to 250 million e-mails a day. The story told readers about Ralsky’s new 8,000-square-foot, $740,000 home. The spammer bragged that one entire wing of the house was paid for by a single weight-loss e-mail.

Revenge Gone Wild! A group of spam haters decided to give Ralsky a dose of his own medicine. They posted his home address on hundreds of websites, and Ralsky started getting tons - literally - of junk mail. Then they posted his e-mail address and his phone number, and the mega-junkmailer got inundated with the very thing he had made his millions from - spam. And, no surprise: He was annoyed! Ralsky later complained, "They’ve signed me up for every advertising campaign and mailing list there is. These people are out of their minds! They’re harassing me!"

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